In this conference you learn how to use social media to project your brand with your customers, how to use apps as marketing and branding tools, setting up your first social media and many more. It is a 2 days learning course.

Here are some topics that will be covered in the social media marketing conference :

• Marketing Strategy
• Basic Of Social Media Marketing
• App Infrastructure
• Brand Management
• Social media tools, strategies and innovations
• Monetising the Apps Industry

To register please visit http://www.socialmedia-forum.com/asia/conference/agenda & sign up for early bird discount before 01 August 2011.

Here are some SEO tips that can help to improve your search ranking;

Fresh Content

You can consider to have blog with fresh articles and put up the link or latest posts on every page of your website. Try to add new article every week at least because search engine loves new content and up-to-date websites. Search engine will also increase crawl frequency to your websites.

Meta Tag on Each Pages

Meta Tag is the most important for your website to get ranked by search engine. It consists of page titles, description, keywords which should be different on every pages of your website. This will help search engines to have a better idea on how your website is constructed and structured.

Use of Heading

Your website should make a good use of heading tags such as for main topic,Your website should make a good use of heading tags such as for <h1> main topic, <h2> to <h6>to identify your article hierarchy.

Image Alt Attributes

Your images should have Alt attribute. Search engine could not recognize or see image on your page, they identify your images based on your Alt attribute. With Alt attribute, search engine can determine the relevancy of page to the images used.

SEO Friendly URL

SEO friendly URL consists of keywords that are related to your page content. Some CMS will auto generate numbers or codes for every posts you create. Good CMS such as WordPress will give you the ability to customize your URL.

So avoid URL like http://www.solubytes.com/?page=1, instead of creating a seo-friendly URL such as http://www.solubytes.com/seo-tips

Place CSS & JS Outside of the HTML

By placing all your Javascript and CSS scripts outside your page HTML, search engine crawler may be able to crawl your website content faster. Search engine loves website that has contents that are fast to be crawled, if your website are slow, they will just drop crawling.

Avoid Flash Content

Flash website may be nice to look at and loved by your visitors, but it is hated by search engine. Same as images, search engine does not have human eyes, so they will have a tough time crawling your sites for content.

What Is Black Hat & White Hat ?

Black Hat SEO is a fast way to gain ranking but higher chances to get penalized or even banned by Google if discovered.

White Hat SEO is technique used by SEO experts to build ranking slowly in a so-called “legal-way” which may take longer time to get ranked in search engine but legit in Google’s eyes.

There are many techniques used by SEO specialist to obtain ranking in search engine result such as link building, link exchange, press release submission, and many more.

Questions

• Which one is considered as Black Hat SEO and which one is White Hat SEO ?
• Which one is the most effective in gaining rank ?

Below is the chart to let you understand better.

Reason behind this is that Google is trying to break the trend of people who like to stick with their older browsers or lazy to update to the latest versions. Google would like their developers to make full use of HTML5 without worrying about affected users who do not upgrade their browser.

This will be a good news for web designers including Solubytes, singapore seo consultant and web designer. We did encounter few compatibility issues when developing a website for a client. Our client pointed out that the website did not work properly as claimed. We were pulling our hair out to find the cause of it as the website was working perfectly in all our laptops and even in our iPhone browsers.

We suspected on the compatibility issue of our client’ browser and advised to upgrade or reinstall the browser. After reinstalled, it worked perfectly fine !

So, for those of you that have not upgraded your Firefox, please do it today !

Because of co.cc large volume of spammers and problems, Google has quietly delisted, banned all co.cc sub-domain from their main search engine. So it was a good move from Google to follow their philosophy of “Don’t be Evil” by removing co.cc subdomain from Google search engine.

The next step will be for Google to take action on the many other sub-domains that should not be listed in its search directory.

So, if you are using Co.CC and reading this article, your site has been delisted and not to be found in Google search result.

To check, you can go to Google.com, type site:yourdomain.co.cc , and if you do not find any result, it is confirmed that your site have been delisted totally.

So, it is highly recommended to get your own paid domain which cost less than $10 per annum !

One of the affected websites is EzineArticles, one of the top article directories, who has lost about 90% visibility in their search results.

So how does this Panda differentiate good sites from bad?

As explained by Matt Cutts, this new algorithm actually works the same as search engine. It compared the original data with these sites, and checked if these sites contain inappropriate, irrelevant or overlapping content, and then marked as not-so-good websites.